Guangzhou Logistics: leading the wave of e-commerce in the logistics industry since 2008, the economy of the Pearl River Delta has faced the challenge of changing the mode of regional economic growth under the impact of the international financial crisis, including the logistics industry. However, the State Council proposed in the "logistics industry adjustment and revitalization plan" issued by the State Council that the "logistics public information platform project" should be taken as a key project to improve the level of logistics informatization to accelerate the development of modern logistics industry, which fully illustrates the important role of informatization in the adjustment and revitalization of logistics industry
by improving the level of logistics informatization and integrating the modern logistics industry, it can effectively promote the optimization and upgrading of industrial structure and realize the sustainable growth of regional economy. At present, it is a good time for Guangzhou to vigorously promote the construction of a public platform for logistics information and develop an e-commerce logistics model
the logistics industry moves towards the high end through it
Guangzhou is the only city in China that has five transportation centers, namely, seaport, inland river, aviation, railway and highway. As the core of the Pearl River Delta, the demand caused by the strong manufacturing industry has stimulated huge logistics business opportunities. In recent years, Guangzhou has accelerated the cultivation of third-party modern logistics enterprises to reduce the circulation cost of the manufacturing industry. By 2007, if the comparison voltage of the two operational amplifiers is abnormal, the total number of class a logistics enterprises in Guangzhou has reached 28, ranking second in China, second only to Shanghai. At present, Guangzhou has initially formed a pattern of international logistics
under the pattern of large logistics, modern logistics moving towards integration needs a good public information service platform. In order to further reduce the logistics cost and integrate the regional logistics industry to develop to a higher end, the Guangzhou Logistics Association organized a number of information service enterprises in november2005 to conduct demand research on more than 50 logistics and production and distribution enterprises in the Pearl River Delta. In the survey, it is found that enterprises have great demand for logistics information services such as logistics tracking, logistics resource transaction, information interaction between systems and financial services. In view of this demand, the Guangzhou municipal government has decided that the Guangzhou Logistics Association and powerful information service enterprises will jointly develop and build the Guangzhou logistics public information platform to provide comprehensive information services for the majority of logistics enterprises
2006, Guangzhou logistics public information platform was approved by Guangzhou Economic and Trade Commission. In 2007, it enterprise Guangzhou ribin Technology Development Co., Ltd. became the main investor and operator of the platform, and formed strategic cooperative relations with Guangzhou Mobile, Guangdong Satcom and a number of provincial insurance companies. After more than a year of construction, the platform first built a GPS logistics vehicle monitoring and scheduling platform compatible with multiple systems, laying a foundation for the next development of the platform and the implementation of more functional platforms
with the efforts of Guangzhou Logistics Association, enterprises have cooperated closely with the industry to build a public information platform for logistics. 32 large logistics enterprises including Baogong logistics and Nanfang logistics, members of Guangzhou logistics public information platform, have successively participated in the construction of the platform. In addition, by virtue of the cooperative relationship between Guangzhou Logistics Association and logistics associations all over the country, the platform has also signed the strategic cooperation agreement on jointly building a logistics public information platform with provincial and municipal logistics associations in 8 regions, including Shandong, Jiangsu, Sichuan, Chengdu, Wuhan, Qingdao and Ningbo, which has laid a good foundation for further promoting the construction of the national logistics public information platform after the completion of the Guangzhou logistics public information platform
for logistics informatization, standards must go first. Guangzhou Logistics Association has also jointly formulated a set of logistics public information standards with leading logistics enterprises in Guangzhou. The standards include "logistics industry application positioning equipment and positioning information data specification", "logistics industry enterprise information exchange data specification" and "logistics public information platform positioning equipment data element standard". The establishment of the standard ensures the unity, consistency and exchangeability of the construction of the logistics public information platform and the data of different enterprise business systems, so as to make the information service of the platform closer to the enterprise
building e-commerce logistics "locomotive"
e-commerce is the product of informatization and networking in the 20th century. Any transaction in e-commerce contains the following basic "flows", namely, information flow, business flow, capital flow and logistics. The construction of Guangzhou logistics information platform focuses on the e-commerce mode, providing e-commerce services for logistics resources that are more in-depth than simple logistics information release. Its ultimate development goal is to optimize the allocation of resources, maximize the use efficiency of material resources, reduce logistics time, and achieve win-win results for all parties involved in the logistics transaction unit by providing true and effective logistics transaction information, adopting reliable electronic transaction means and perfect transaction assurance services
in the framework of logistics e-commerce, the Guangzhou logistics information public platform system provides corresponding logistics transactions and value-added information services according to the four processes of transaction, monitoring, evaluation and settlement of logistics service management from the perspectives of logistics information, transportation resources and storage resources
first, through the logistics information portal, the platform provides enterprises with logistics industry and related information services, including logistics market dynamics, industry and related policies and regulations; Logistics enterprise directory and basic resource information; Release and query of road conditions and meteorological information; Query of port, shipping, road freight, aviation, railway and other information; Information query of logistics park and storage facilities; Multimodal transport information query. So as to fully meet the needs of enterprises for logistics information
transportation is the main part of the logistics industry. In terms of transportation resources related services, the platform mainly displays the information release and transaction status of vehicle providers (transportation companies) and transportation demanders (shippers) through the transportation resources transaction management sub platform. Combined with GIS technology and GPS monitoring, the platform enables the cargo owner to find the most suitable transportation vehicle resources in Guangzhou for the transportation of goods conveniently and quickly through the transportation resource transaction management platform, and monitor the transportation process in real time to ensure the safe arrival of goods. At the same time, the transportation company can also recommend its own transportation vehicles according to the cargo transportation demand information released by the owner. So as to reach 1. Accuracy level; The transportation demand of level 1 to the shipper is optimized and matched with the transportation resources of the transportation company to facilitate the freight transportation of the shipper and the full utilization of the resources of the transportation company, so as to achieve the full matching of the resources of both parties and mutual benefit
on the other hand, warehousing resource related services are reflected through the establishment of a warehouse resource management platform, which is composed of an information release and trading platform for warehousing providers (warehouses) and warehousing demanders (shippers). The platform, which can deform and mildew, combines GIS technology and video monitoring technology, so that shippers can easily and quickly find the most appropriate warehouse resources in the Pearl River Delta for goods storage through warehouse resource transactions. At the same time, the warehouse owner can also recommend his own warehouse to the owner for selection according to the owner's cargo storage demand information. To achieve the mutual optimization and matching between the owner's storage demand (storage demand) and warehouse resources (storage supply), facilitate the owner to optimize inventory and make full use of warehouse resources, reduce resource waste, and achieve mutual benefit and win-win results. In addition, through GIS technology, the platform displays the detailed information of various warehouse resources and the storage demand information of the owner on the electronic map of the warehouse resource management platform in the form of network map. The supplier and the demander search for the appropriate matching information each other, so as to select the most suitable resources for their own transactions
payment and financial services are the guarantee for the development of e-commerce transactions. As a third party, Guangzhou logistics public information platform provides a safe and reliable guarantee for the order execution and integrity of both parties. Through GPS vehicle monitoring, cargo tracking and video monitoring on the logistics platform, both parties to the transaction can know the security status of their goods in and out of the warehouse, in transit and storage anytime and anywhere. As a third party, the logistics platform provides payment and financial value-added services for both parties. To ensure the smooth progress of the transaction, the platform provides freight collection and payment services, as well as goods fund loan collection and payment, goods mortgage and other services. At the same time, the platform can also provide merchants and shippers with banking agency, insurance agency, cargo guarantee and other supporting value-added services, so as to avoid transaction risks and ensure the safe and orderly conduct of logistics e-commerce
there is no doubt that by building a public information platform for Guangzhou logistics, promoting the e-commerce of logistics and providing a real-time interactive information exchange platform for the logistics and supply chain industries, social resources will be integrated to the greatest extent, so as to minimize the logistics cost
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